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From Pasture to Plate

All our delicious Organic, Grass-fed and Grass-finished beef is verified Pasture-raised. Our ethical beef comes from our Australian beef farms year-round so we can supply you and your family with the cleanest, most natural, melt-in-the-mouth juicy, sustainable meat in the world at anytime!

Locked-in Freshness.

All our ethical beef is fully vacuum-packed ensuring peak freshness, locked-in juiciness, tenderness, and maximum aged beef flavors.

SOURCED 12 MONTHS OF THE YEAR TO ENSURE QUALITY AGED BEEF.

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TRAVEL IS A TIME FOR AGED BEEF.


All our pasture-raised Australian beef is shipped in a temperature-controlled environment. During its journey across the Pacific, the beef's natural enzymes break down the muscle tissue for an improved aged beef flavor and tender texture. 

The carbon footprint of all shipping and your TruBeef online meat delivery is fully offset as part of our Carbon Neutral status. By the time you order beef and steaks online from TruBeef, it will be the tenderest and tastiest Organic Grass-fed and Grass-finished beef. Ever!

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GRASS-FED & GRASS-FINISHED BEEF. DELIVERED IN SUSTAINABLE, 100% RECYCLABLE COOLERS.


TruBeef is a 100% CARBON NEUTRAL BUSINESS and caring for the environment is the right to do. We constantly strive to reduce our carbon footprint and waste. Every online meat delivery from us is shipped in fully recyclable and eco-friendly insulated boxes with dry ice. We use ClimaCell® insulated box liners, which is made from renewable plant-based components and paper.

All our boxes and insulation are 100% curbside recyclable. This is in line with our ethos as a sustainable meat retailer of the most ethical beef in the world.

#TruBeef #PastureRaised #Sustainable

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