Our Story
Raised by Families — for Families
Ethical Farming. Natural Nutrition. Simply Delicious.
When a chronic autoimmune condition changed our family life forever, we began questioning everything we thought we knew about food. What we found was disappointing and disheartening — purposely misleading labels, vague/unverifiable claims, and poor farming practices that left us wondering if the meat (and all other food) we ate was nurturing or harming us. The answer was clear: we needed a change.
TruBeef Organic was born from our need for ultra-trustworthy, clean nutrition and a desire to help others on a similar path to ours. Most of our customers are suffering or recovering from chronic autoimmune issues, severe allergies, food sensitivities, or histamine intolerance. Like them, we needed food we could trust — free from toxins and bursting with natural, vibrant nutrition.
As a small, family-owned business, we’re proud to offer the cleanest 100% Organic, 100% Grass-fed and Grass-finished Beef and Lamb on the planet, prepared without unnecessary aging so that you can nourish your body and immune system naturally and confidently without fear of reactions or chemical exposure.
Our family roots run deep in regenerative agriculture, and we enjoy a close connection to our organic farmers who are part of our extended family. Together, we uphold the highest independent third-party inspected and verified standards to deliver meat with rich, natural flavors that only careful, sustainable practices can provide.
Raised and harvested on pristine pastures in Queensland, Australia, our beef and lamb orders are prepared and shipped each week from here in the USA, bringing our farm freshness to your table. We invite you to savor real Beef and Lamb, raised and harvested just as Mother Nature intended, and to rediscover the joy of ‘slow food’ that once existed long before the advent of industrial farming.
Choosing to order from TruBeef Organic is an investment in your health and ethics, and we know, as a very mindful eater, you may have more questions. If you’d like to learn more, our family is here to help. So, please don’t hesitate to email us at hello@truorganicbeef.com or call us at (619) 333-8942.
From our family farms to your kitchen table, welcome to TruBeef Organic.
To Your Good Health and God Bless,
The TruBeef Organic Family
In Loving Memory of Gerry, our Beloved Chow Chow.
July 2006 - October 2022.
I will hold you in my heart until I can hold you again in heaven.
John 11:25
OUR PROMISE
We offer a 100% satisfaction guarantee to all our customers all the time. We aim to never disappoint and always please our customers.
We honor our customers with the most natural beef and lamb on the planet.
OUR MISSION
To make truly natural beef and lamb the standard and not the exception.
To provide our customers with ‘back to basics’ nourishment directly from
our sustainable and regenerative family farms, so they are guaranteed the provenance of our Organic, Grass-Fed and Grass-Finished beef and lamb.
we practice what we preach
We don’t just talk about being Organic, Pasture-Raised, Grass-Fed and Grass-Finished, and our farms being Regenerative.
We also prove it to ensure our customers can buy with total confidence! We transparently open our farms to rigorous on-site third-party inspections to protect the integrity of our farms, our livestock, and our beef and lamb quality.
TruBeef is also Halal Certified.
We Guarantee: No Glyphosate, No Herbicides, No Toxic Pesticides, No Chemical Fertilizers, No Antibiotics, No Artificial Hormones, No Growth Hormones, No Additives, No Animal By-Products, No Allergens, No GMOs, No Vaccines, No Conventional Grains or Organic Grains, No Conventional Feeds or Organic Feeds, No Feedlots. Unaged and Frozen at Harvest. Family farms are independent third-party inspected for your peace of mind.
Certified Organic Grass-Fed is the benchmark for untainted Grass-Fed farming and the foundation for Clean, Regenerative Farm Practices.
All our farm animals remain and graze on Certified Organic Wild Grass Pastures from birth to harvest.
No other online butcher here in the US holds this level of farm standards.
The quality of our Beef, Lamb, and Farms are all verified.