Because it all matters!
Just as nature intended, cattle and sheep are ruminants, meaning they’re born to live outdoors, eat natural grass and not grains or supplements. That’s why all our cattle and lamb are 100% Grass-Fed and Grass-Finished and Raised on Wild Organic Pastures year-round — without compromise.
Before large-scale industrial farming took over, this is how it used to be done and how it should be done! Our cattle and lamb are feeding on and living in the most natural, biodiverse environment possible. Our family farms are pioneers of Regenerative Organic and eco-friendly farming to ensure your unaged beef and lamb from TruBeef Organic is the finest available (Unaged Organic Grass-Fed and Grass-Finished Beef and Lamb to minimize histamine development).
We are proud to offer Carbon Neutral, USDA Certified 100% Organic, Grass-Fed & Grass-Finished, Pasture-Raised, Non-GMO Beef and Lamb, Halal Certified.
A "GRASS-FED" LABEL ALONE IS NOT ENOUGH! WHY?
Believe it or not, the term "Grass-Fed" is NOT legally defined by the USDA. Any producer can make the "Grass-Fed" claim on their product and this goes unchecked and unverified at the farm level. There is also currently nothing to prevent the producer from using pesticides, herbicides, chemicals, fertilizers, and feeding GMO grains unchecked.
Only USDA Certified 100% Organic guarantees: No glyphosate, No herbicide, No toxic pesticides, No chemical fertilizers, No antibiotics, No artificial hormones, No GMOs, No antibiotics, No growth hormones, No additives, No animal by-products.
At TruBeef Organic, we don't consider partial grass and grain-finishing diets as 100% natural beef or lamb! TruBeef believes this is misleading, unethical, and not natural Grass-Fed Beef / Lamb as some consumers might be led to believe.
AN "ORGANIC" LABEL ALONE IS NOT ENOUGH! WHY?
Not all Organic Beef or Lamb is created equal! Unfortunately, some organic farms raise their livestock on grains and supplements that are certified as organic. Meanwhile, no consideration is given to whether the cattle live freely on pastures or eat any grass — We believe this is misleading and is not natural organic!
At TruBeef Organic, all our farm animals remain and graze on Certified Organic Wild Grass Pastures from birth to harvest. No organic grains. No organic feeds. No supplements. No GMOs. No feedlots. Ever!
Our Organic livestock farmers work in harmony with nature and have been practicing Regenerative farming techniques for generations. Our Regenerative Organic farming doesn’t just protect and preserve land and resources, it leaves these in a far stronger condition than ever before.
Organic Grass-Fed is the benchmark for untainted Grass-Fed farming and the foundation for Clean, Regenerative Farm Practices.
AUTHENTIC NATURAL BEEF AND LAMB, MUST MEET THE FOLLOWING CRITERIA:
1.) A verified diet of grass, untainted by any chemicals.
No glyphosate, No herbicide, No toxic pesticides, No chemical / No artificial fertilizers,
2.) A verified diet of 100% fresh natural grown grass.
No partial grass diets. No grain finishing.
3.) Wild fresh natural grass from Certified Organic pastures.
No organic grains. No organic feeds. No supplements. No GMOs. No feedlots. Ever!
Independent third-party verifications and certifications for food labels guarantee unbiased, rigorous, and transparent claims. TruBeef Organic Grass-Fed, by independent third-party verification meets and exceeds all these criteria.
That is the #TruBeef difference!
If it's not 100% organic, 100% grass-fed and grass-finished, it's not 100% natural beef or lamb.
#TruBeef Organic ~ Regeneratively Raised Beef and Lamb on Wild Organic Pastures. Certified 100% Organic. Non-GMO. 100% Grass-Fed & Grass-Finished. 100% Pasture-Raised. 100% Natural. Unaged Beef & Lamb. Carbon Neutral Certified. Animal Welfare Certified. Eco-friendly. Gluten Free. Keto Friendly. Paleo Friendly. Zero Carbs.
We Guarantee: No Glyphosate, No Herbicide, No Toxic Pesticides, No Chemical Fertilizers, No Antibiotics, No Artificial Hormones, No Growth Hormones, No Additives, No Animal by-Products, No GMO, No Organic Grains, No Organic Feeds, No Feedlots, No Vaccines.
TruBeef is committed to Ethical, Sustainable, and Regenerative farming.
#TruBeef. Always Organic. Always Grass-Fed and Grass-Finished. Always Pasture-Raised.